Tag: Email

Email Marketing by the Numbers #Infographic #Marketing

Want to hear a scary story? Not Freddy Krueger scary, but more like alarming. Depressing. Even knee buckling. People are still questioning the effectiveness and ROI when it comes to email marketing.

Frankly, these people just don’t get it. We feel sorry for these people, and wish them all the best. But the truth is they’re wrong. Very wrong.

If you did a search for email marketing statistics, it would be nearly impossible to find any that make you think email marketing is dead or on its way out the door as an effective marketing channel. Below you’ll find our gift to you.

We’ve traveled to the corners of the web to find all of the email marketing statistics we could and place them all here for you. So if you’re ever thinking about dumping email marketing, need a strong shot of assurance, or just want to find some interesting email insights, this is your launch pad.

An infographic by Delivra.

11 Reasons Why You Should Start Using Transactional Emails #infographic #emailmarketing

Transactional Emails are generated after a particular action has taken by the user. The content of that email is one-to-one, highly personalised and fully dedicated to the user action.

For example, when you fill the Signup form, you receive a thank you or welcome email. This email is a transactional email.
It can fall into different categories such as welcome/thank-you email, order confirmation, reminder/notification, and request email.

Transactional emails have more open, click and conversion rate than marketing emails. In this infographic, you’ll find 11 amazing facts which guide you why you should consider transactional email into your marketing strategy.

An Infographic by Sarv.com.